Marketing Manager

We’re looking for a commercially savvy Marketing Manager to lead standout campaigns, supercharge lead generation, and elevate our HR Solutions brand.

Why join us

WorkNest, part of the Governance, Risk, and Compliance Group and backed by Inflexion, is growing rapidly – recently expanding into cyber security with the acquisitions of Pentest and Bulletproof. We provide expert support in Employment Law, HR, Compliance, and Health & Safety, combining practical, people-led advice with innovative technology to help organisations thrive.

In this role, you’ll be the driving force behind our HR Solutions challenger brand – shaping how it’s positioned in the market, creating impactful campaigns, and helping to fuel commercial growth. You’ll also support the WorkNest Inside Sales and Partnerships teams, ensuring our marketing strategy translates into real revenue.

If you’re a confident campaign leader with solid B2B experience, a sharp eye for messaging, and a passion for results-driven marketing, we want to hear from you.

What We Offer

• Salary: Up to £32,000 - £38,000 per annum plus Marketing bonus
• Excellent benefits
• A supportive, inclusive work culture
• Opportunities for professional growth and development

What we’re looking for

As Marketing Manager for HR Solutions, you’ll lead the end-to-end planning and execution of marketing campaigns that drive measurable impact. You’ll work closely with colleagues across sales, service delivery, partnerships, and product to ensure our message is clear, targeted, and aligned with business goals.

You will:

• Build and deliver integrated marketing strategies to generate high-quality leads and build brand presence.
• Translate audience insight and market research into compelling content and campaigns across email, paid media, content marketing, events, PR, social, and more.
• Lead on optimising the HR Solutions website, supported by our digital team, to maximise conversion and support inbound lead flow.
• Support the sales and partnerships functions with relevant sales enablement materials including toolkits, landing pages, proposals, and email sequences.
• Collaborate with agency partners and internal stakeholders to ensure campaigns are delivered on time, on budget, and with strong ROI.
• Analyse campaign performance and use insights to continuously improve messaging and delivery.

You’ll also help champion marketing excellence within the business – supporting adoption of tools like Salesforce, Pardot, and Monday.com to keep projects on track and results transparent.

About You

You’ll have a strong foundation in B2B marketing, ideally within a demand or lead generation environment. You’re confident managing the full marketing lifecycle – from planning to execution – and have experience translating strategy into results.

What you’ll bring:

• A track record of developing and delivering commercially focused marketing campaigns
• Strong knowledge of digital and offline channels
• Confidence in managing budgets and third-party suppliers
• Experience with Salesforce, Pardot (or similar automation tools), and project management platforms like Monday.com
• Excellent messaging and copywriting skills
• The ability to work cross-functionally and influence key stakeholders

This is the perfect role for someone who combines creative thinking with commercial rigour and enjoys working in a fast-paced, collaborative environment.

Up for the challenge?

If our values of Integrity, Excellence, Teamwork, and Inclusion resonate with you, we’d love to see your application. Please click the purple ‘Apply Now’ button and submit your CV along with a cover letter outlining how you meet the requirements of the role.

At WorkNest, we’re committed to inclusion and fairness. If there are any adjustments we need to make during the recruitment process to support you, please let our Talent and Recruitment Specialist know. 

See why WorkNest is a great place to work - Take a look at our WorkNest Culture video: https://worknest.wistia.com/medias/tg8eo5hyce

Closing date: 07 June 2025. Please note: Applications will be reviewed on an ongoing basis. We may look to close the advert early, so please don't delay in submitting an application.