Senior Specialist, Experiential Marketing

 Senior Specialist, Experiential Marketing

We are seeking a dynamic Senior Marketing Specialist to join our Experiential Marketing team. The ideal candidate is enthusiastic and ready to support our Events and Sponsorships Team. We value someone who is driven, eager to learn, results-focused, proactive, and a clear communicator. 

About the Team

Rapid7's Experiential team is a pivotal force driving customer engagement, building brand awareness, and engaging with our community and employees. This team leads all Events and Sponsorships for the company ​that ​consistently represent ​the ​Rapid7 ​brand ​globally​ ​and ​drives ​impact ​for ​the ​business in customer growth & retention, sales pipeline, employee acquisition, and retention. ​

Rapid7 is a "hybrid" work environment. The expectation is three (3) days in-office, two (2) days remote. This role will need to be available to work/travel at night and some weekends.  The Boston office is located at North Station and is a state-of-the-art space with a barista bar, kitchen, two gyms, a speakeasy, collaborative Zoom spaces, designated quiet areas, and much more.

About the Role

The Senior Specialist, Experiential Marketing is an exciting role responsible for supporting our corporate event and sponsorship strategies. This role focuses on supporting and measuring one-of-a-kind customer experiences, building brand awareness, driving community outreach, and engaging with employees. Rapid7 events may include Global Kick-off, regional Sales Kick-offs, Customer Briefings, Industry Trade Shows, etc. Currently, the Rapid7 sponsorship portfolio is limited to the Boston Bruins jersey sponsorship, which includes a wide range of branding and hospitality assets.

Rapid7 is a dynamic, fast-paced environment, so we are looking for a cross-functional collaborator who can successfully work closely across the entire company.  This role will be Boston-based and report to the Sr. Director, Experiential Marketing in Boston.

In this role, you will:

• Support Experiential team in the planning and execution of the corporate event calendar (e.g., President’s Club, Kickoffs, Tradeshow support)

• Research Location, Venue & Activation - including research of hotels, resorts, restaurants, entertainment options, etc. that attract target audiences and deliver on the vision for experiential strategy.

• Oversee vendor payment and contract management for the Experiential Team– Run all new vendor forms, POs, vendor payments, and contracts through the appropriate teams, tracking as necessary.

• Support all Rapid7 ticketing processes at TD Garden, including distribution and usage tracking for customers, partners, prospects, community members, and employees.

• Submit and track all Food and Beverage orders for the Rapid7 suite at TD Garden .

• Manage and track the usage of contracted assets at TD Garden, including tours, Heritage Hall,  Mascot and alum appearances

• Order and manage stock of branded merchandise, including employee and customer orders for Bruins apparel.

• Lead the Customer Briefing Program, including planning and executing events in the Boston office, while expanding and supporting the program’s rollout to other major office locations.

• Review and respond to all third-party Event and Sponsorship proposals.

The skills you’ll bring include:

• Team player with a sincere desire to deliver outstanding experiences for customers, prospects, and co-workers

• Ability to work well with people at all levels of the firm and conduct themselves in a respectful manner at all times, embracing Rapid7’s values

• Self-starter who can work independently and with minimal supervision

• 5+ years experience working in Events

• Works well in highly dynamic environments, with frequently changing priorities

• Detail-oriented and highly organized 

• All-in attitude—happy to jump in wherever help is needed, big or small

• Deep understanding of sports culture and fan engagement strategies

• Available to work/travel after hours and some weekends

• Hybrid - Boston office

• Working knowledge of Salesforce and Excel

• BA/Master's degree

We know that the best ideas and solutions come from multi-dimensional teams. That’s because these teams reflect a variety of backgrounds and professional experiences. If you are excited about this role and feel your experience can make an impact, please don’t be shy - apply today.
 

About Rapid7

Rapid7 is creating a more secure digital future for all by helping organizations strengthen their security programs in the face of accelerating digital transformation. Our portfolio of best-in-class solutions empowers security professionals to manage risk and eliminate threats across the entire threat landscape from apps to the cloud to traditional infrastructure to the dark web. We foster open source communities and cutting-edge research–using these insights to optimize our products and arm the global security community with the latest in attacker methods. Trusted by more than 11,000 customers worldwide, our industry-leading solutions and services help businesses stay ahead of attackers, ahead of the competition, and future-ready for what’s next.

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All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, protected veteran status or any other status protected by applicable national, federal, state or local law.