Senior Marketing Manager (6 month Contract)
Tasks
- Analyze campaign performance
- Attribute revenue contribution
- Automate account prioritization
- Build ABX measurement model
- Build AI assisted workflows for signal monitoring
- Build AI augmented orchestration
- Build intent based targeting
- Create dynamic account tiering
- Define reporting cadence
- Design ABX framework
- Evaluate AI marketing tools
- Lead matrixed influence across global teams
- Lead special projects across events data analytics and operations
- Manage cross functional operating rhythm
- Map buying groups
- Measure pipeline influence
- Operationalize 1 to 1 1 to few 1 to many motions
- Optimize campaign workflow loops
- Partner with sales demand generation content analytics ops and channel marketing
- Personalize content at scale
- Recommend martech and AI stack changes
- Refine ICP
- Score account progression
- Set multi threaded engagement thresholds
- Track pipeline velocity
Perks/Benefits
Skills/Tech-stack
AI tools | Account Based Experience | Account scoring | Account-based marketing | BI | Campaign Optimization | Eloqua | Generative AI | Intent data | Marketing Automation | Marketing operations | Marketo | Martech Stack | Pipeline Analytics | Predictive Analytics | Revenue attribution | Salesforce
Education
N/A
Related jobs
-
Senior Customer Success Manager, ANZ AUD 160K-186KARR | Account Management | AppSec | Cloud Security | Customer SuccessCareer development opportunities | Dental insurance | Flexible vacation policy | Health insurance | Inclusive cultureSenior-level Full TimeCanberra, Australia R20d ago