Marketing Specialist - Cybersecurity

Tasks

• Align marketing initiatives with sales pipeline
• Analyze campaign performance metrics
• Conduct market research and competitor analysis
• Create technical marketing content
• Develop B2B marketing campaigns for cybersecurity and managed IT services
• Execute demand generation strategies
• Manage CRM and marketing automation
• Manage email marketing and paid media campaigns
• Optimize landing pages
• Support SEO and SEM initiatives

Perks/Benefits

• Career progression
• Flexible working arrangements
• Fully remote
• Performance incentives
• Professional support

Skills/Tech-stack

Analytics | CRM | Campaign reporting | Competitive Analysis | Content Marketing | Demand Generation | Email Marketing | Engine optimization | HubSpot | Landing Page | Landing page optimization | Lead generation | Market Research | Marketing Automation | Outbound campaigns | Page optimization | Paid media | SEM | SEO | Salesforce | Search Engine | Search Engine Marketing | Search engine optimization | Technical writing